Project Type - Brand Refresh

Team - Awesome Sauce Creative

The visual language harnesses a soft, inviting palette of pink and purple tones, signaling both compassion and vibrancy—crafted to resonate across all age groups and home settings. The heart motif, repeated in key brand applications such as transit shelter ads, serves as a visual thread tying together varied contexts—from living rooms to local neighbourhoods—reinforcing HOKIPO’s mission of familiarity and home comfort.